News & Press
Award-winning premium California wine brand, Line 39, announces the first varietal-based wine spritzer with Line 39 Spritzers (SRP $12.99/4pk). Launching in the better-for-you category Line 39 Spritzers are only 100 calories with 5% alcohol and ready to be enjoyed in convenient single-serving 250ml resealable aluminum bottles. Line 39 Spritzers offers a premium wine-based alternative for the avid wine drinker offering the same Line 39 wines consumers know and love, with no added sugar, fewer calories, lower alcohol, and a kick of spritz.
"We are witnessing a growing demand for low-calorie, better-for-you options, and as always, our nimble and consumer-forward company is looking to meet that demand, this time with Line 39 Spritzers," comments Christine Moll, Chief Marketing Officer of O'Neill Vintners & Distillers, producers of Line 39 wines.
Made with only three ingredients, this new spritzer boasts Line 39 wine, sparkling water, and a hint of natural fruit flavor. Featuring three varietal-based options — Sauvignon Blanc, Rosé, and Pinot Noir — Line 39 includes the same premium varietal wines in its spritzer as enjoyed in its 750ml bottles. In a class of its own, and opting for transparency and quality, the launch of Line 39 Spritzers is led by the sophisticated wine-forward blend. Staying true to each varietal, all fruit flavors have been carefully selected and paired to enhance the wine grape varietal characteristics: Sauvignon Blanc with a hint of lemon, Rosé with a hint of strawberry and Pinot Noir with a hint of black cherry.